Website Design Process

Step One: Discovery & Quote

Are you looking for a new website? Has your current site fallen behind and looks old or clunky? Maybe it’s just gotten so bloated that you feel overwhelmed looking at it and have realized that if you feel overwhelmed, your viewers probably do too. Abstractionz will work with you to carefully craft a new website that is appealing to look at, is well organized, informative, and flows smoothly.

The first step is as simple as a conversation. We’ll talk about what it is you do, goals for your website (and business), your target audience, and branding. Abstractionz will then custom tailor a game plan and issue a quote.  Once a quote is issued, the amount doesn’t change, even if it turns out to be more work than anticipated—no hidden fee shenanigans.

Note: If you need third-party vendor applications or services integrated onto your site, please remember those may have fees that are your responsibility and are not part of any service package provided by Abstractionz. This includes third-party fees for hosting, domains, SSL, software, or services should you chose that route.

Step Two: On-boarding

Ready to rock-n-roll? This step begins with sending the client an invoice for 50% of the quoted project cost.
Following receipt of payment, we’ll go through a series of tasks that can include: 

50% payment is due to begin work.

Both Abstractionz and the client will sign a contract of service. In this document, everything is spelled out nice clear, with no legalese. The purpose of the document is to form a clear understanding of the services offered, time frames, and all costs associated with the project.

Step Three: Content Development

This step is the ‘homework’ step. You’ll be asked to provide all available materials that will need to be displayed on the website. If Abstractionz is writing some of this content, we’ll be putting that together as well. One of the goals is to have everything elegantly presented for viewers. We want to avoid having dead-end pages or pages with little to offer. As we compile content that will be included, we’ll be able to design your layout to fit your needs.

Information can be provided via Google Docs, Word Doc, or E-Mail.

Information packets meant for visitors to download should be in PDF format.
We do not offer photography services. Photos should be professionally taken. (12MP or higher at a pixel size of at least 1500×1500.) Photos should be water-mark free and unedited.

Step Four: Design & Development

At this point, your domain and hosting should be set up and displaying a landing screen announcing your website is under construction. Most companies will send you screen-cap mock-ups and wire-frames. We build your website ‘live’. You’ll be provided a temporary URL where you can monitor the development of your new website and explore the look and functionality as progress is made. You’ll receive email notifications to help you keep track of changes and to be alerted as features need to be reviewed. 

Step Five: SEO & Social Media

Abstractionz includes SEO (Search Engine Optimization) with all website work, focusing on making sure search engines and social media can adequately read and index your site. This is accomplished by following the industry’s best SEO practices. In this step, we double-check to make sure everything is tagged correctly. We’ll hook up Google Analytics and set up Open Graph data. 

Your Social Media accounts will be filled in and customized during this step. Help with social media won’t stop there. Some of what we talked about in Step One will be used to outline suggested content and a posting schedule. If your project package includes content creation, you’ll receive watermarked items for review.


Step Six: Launch!

It’s time to go live! This marks the wrap-up phase of the project. For the launch we’ll run some final tests and check over the website for a multi-point review of the content, functionality, responsive compatibility and make any final adjustments needed. After you approve the website for launch,  you’ll receive an invoice for the remaining balance due. When that balance is paid we’ll switch off the ‘coming soon’ landing page.

Once your website is live, you can share the address and start advertising. 

Step Seven: Just a few more things

After your website is live, there are a few technical things we take care of, like submitting to search engines. We’ll also get you set up with localized business listings. 

You’ll be provided your style guide, logo, a list of any log-in information for third party services for your records, instructions on submitting updates, and anything else you may need.

Step Eight: Managed Hosting & Maintenance

Keeping it simple and convenient! All websites come with managed hosting—no more worrying about losing your domain because you missed the renewal or broken sites. Our hosting provides 100% uptime, 2x processing speed, automatic backups, and malware/security scanning. There’s no limit on traffic or caps on storage size.

A website is never truly finished. Abstractionz can maintain your website by adding and changing the site’ content as needed with ease. Maintenance also entails keeping everything behind the scenes running smoothly.

Pay monthly, quarterly, or save by paying yearly!